What Is Rank and Rent? How the Model Works for Contractors and Site Owners
A plain explanation of rank and rent: who builds the site, who pays for it, how leads reach the business, and where the model can go wrong.
Blog
Guides on Leads, SEO and Websites for Service Businesses
Plain answers from the team that builds and ranks our own lead-generation sites. Each guide links to the service it supports.
Renting a Lead Generation Website: How It Works and What It Costs
What happens when you rent a ranked lead site, the three common ways rent is priced, what makes one site cost more than another, and how to tell if the numbers work for your business.
How to Choose a Niche and City for a Rank and Rent Site
Most rank and rent sites fail before the first page is written, because the niche or the city was wrong. Here is how to test both before you buy a domain.
Monthly Website Plans
Monthly Website Plans Guides
Supporting articles for our low-cost monthly websites.
Website Subscription vs. Paying Upfront: Which Is Better for a Small Business?
A subscription spreads the cost of a website over monthly payments and usually bundles upkeep. Paying upfront costs more on day one but gives you a finished asset you control. Here is how to decide.
How Much Does a Small Business Website Cost in 2026?
There is no single price for a small business website. The cost depends on who builds it, how many pages it needs, what it has to do and who keeps it running. This guide breaks down each factor so you can budget with confidence.
Web Design & Development
Web Design & Development Guides
Supporting articles for our website design & development.
What to Put Above the Fold on a Contractor Website
The first screen a visitor sees decides whether they call you or hit the back button. For a contractor, that screen needs five things, and it has to work on a phone.
Pay-Per-Lead vs. Monthly Retainer: Which Model Fits Your Business?
Paying per lead keeps your risk low and your costs tied to results. A monthly retainer gives you predictable costs and often a lower price per lead once volume is steady. Here is how to choose.
How to Respond to a New Lead in the First 5 Minutes
The business that calls back first usually gets the conversation. Here is how a small team can answer every new lead within five minutes, without someone sitting at a desk all day.
Exclusive vs. Shared Leads: What Contractors Actually Pay For
A shared lead costs less up front, but you are competing with other contractors for the same customer. Here is how to compare the two by cost per booked job, not cost per lead.
Local SEO Checklist for Contractors (Based on Google's Guidelines)
Google publishes how local ranking works. This checklist turns those guidelines into tasks a contractor can complete or hand to an agency, in the order that matters most.
How Long Does SEO Take? What Affects the Timeline
Google itself says SEO usually takes four months to a year. Where your business lands in that range depends on your site's starting point, your competition, and how much work gets done each month.
Google Business Profile: Setup and Common Mistakes
Your Google Business Profile is often the first thing a customer sees. Here is how to set it up correctly, step by step, and the common mistakes that cost contractors calls or get profiles suspended.
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